Watermedyin Project launches the Training programme for the selected Startup companies from Lebanon, Palestine, Tunisia
The international jury concluded the evaluation of the “Public Call for Supporting and Strengthening START-UPS operating in the sustainable management of water and marine resources and in the agri-food and coastal development sectors” and selected the startups from the 3 project countries that will start the training on April 28th and will follow 1 weekly session until May 26th.
In the 5 sessions (+ 1 or 2 events that will be added later) the selected startups from the 3 countries will be brought together for a joint 3-hour seminar taking place each week.
The weekly seminars will focus on the following subjects based on the Entrepreneurship Support Value Chain – ESVC methodology and toolset developed to holistically assess business support organisations and entrepreneurial ecosystem to enhance their operations in a sustainable way, namely:
- Customer Engagement
- Sales and Business Development
- Access to Finance
- Team management
- Pitching
The training programme aims to benefit participants and support them in overcoming their challenges in the above-mentioned topics.
There will be a team of trainers and coaches including international outstanding experts, professionals of the incubation industry, experts with wide hands-on experience in supporting and coaching startups worldwide.
All training sessions will be held online via the Zoom platform.
The weekly seminars will focus on the following subjects:
1. (April 28)
Customer Engagement: This session will go through some techniques in how to engage potential customers to gain feedback, and how to continue to make customer engagement a part of how a company runs
2. (May 5)
Sales and Business Development: This session will cover some fundamentals about how to sell, the inbound and outbound sales strategies, how to sell value instead of selling features of a product or service, and why does this matter in sales today and how and when to approach customers to sell.
3. (May 12)
Access to Finance: This workshop will highlight all the available sources of funding in the launch phase of a startup. Participants will learn about the intricacies of developing a sound funding model and will learn of the pros and cons of each element of the financing mix.
4. (May 19)
Team management: This session will cover the most fundamental questions that a team should consider when they agree to work together and when they need to expand by hiring new staff members.
5. (May 26)
Pitching: preparing a pitch and communicating wisely about your business and its added value.
LEARN&COACHING.
Participants will benefit from four weekly coaching sessions dedicated to support them in overcoming their challenges in the above-mentioned topics.
There will be a team of trainers and coaches including professionals of the incubation industry and experts with wide hands-on experience in supporting and coaching startups worldwide.
- Giordano Dichter, specialised in supporting actors worldwide in creating and delivering entrepreneurship support services to startups and SMEs, continuously delivers support to a wide multitude of actors in private sector development. He has developed the ESVC methodology and toolset (www.hndpartners.eu/methdology).
- Tom Strodtbeck, a mentor and advisor to startups, a pitch coach, and three times a company founder. Tom is the Cofounder of Global Growth Hub Ltd, which operates seed and growth acceleration programmes for promising technology startups and scale-ups from around the world.
- Aurelien Troonbeeckx: Entrepreneur and coach, Aurelien was able to found a startup (MotionTribe) of which he was CEO and successfully raised capital (600k€ equity + 150k debt) and managed a team of 10 people. He expanded the B2B marketplace to 7 countries and successfully exited the company in 2019.
